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Using LinkedIn for Sales Enablement

A 'follow and do' course showing you how to use LinkedIn to grow your business and influence using LinkedIn.

Module 1 Welcome
Lesson 1 Thanks for investing
Lesson 2 Terms & Conditions
Lesson 3 Course Support
Module 2 LinkedIn can help you achieve more with less
Lesson 1 Do you want to know the secret to sales success?
Lesson 2 You can easily master LinkedIn….
Module 3 Profile Builder
Lesson 1 Building and Optimising Your LinkedIn Profile for Google
Lesson 2 How we will structure your winning profile
Lesson 3 Targeting - who do you want to reach?
Lesson 4 Switching off profile notifications
Lesson 5 Step No 1: Your Name & Background Banner
Lesson 6 Step No 2: Your Photo
Lesson 7 Step 3: Contact Information
Lesson 8 Step No 4: Your Professional Headline
Lesson 9 Step 5: Your Summary
Lesson 10 Step No 6: Current and Past Experience
Lesson 11 Step No 7: Skills
Lesson 12 Step No 8: Education
Lesson 13 Step No 9: Additional Information and Advice for Contacting
Lesson 14 Step 10: Customisation
Lesson 15 Step 11: Groups
Lesson 16 Step 12: Recommendations
Lesson 17 Settings Menu
Module 4 Network Builder: Organisation
Lesson 1 Network Builder: Organising your connections
Lesson 2 Network Builder: Tagging strategy
Lesson 3 Network Builder: How to set up your tags
Module 5 Bonus materials
There are no units in this module.
Module 6 Network Builder: Growing your network
Lesson 1 Connections - the fuel of LinkedIn
Lesson 2 Growing valuable networks
Lesson 3 Connections: Who you already know
Lesson 4 Connections: Who has viewed your profile
Lesson 5 Connections: People you may know
Lesson 6 Connections: Your network (and their connections...)
Lesson 7 Connections: Targeting a specific company
Lesson 8 Connections: Targeting a specific individual
Lesson 9 Connections: Connecting with a Group member
Lesson 10 Connections: LinkedIn Advanced Search
Module 7 Network Builder: Making connections
Lesson 1 The right way to connect to people you know
Lesson 2 The right way to connect to people you DON'T know
Lesson 3 Connecting to people who are inactive
Lesson 4 Unsolicited connection requests are an opportunity!
Lesson 5 LinkedIn introduction feature
Lesson 6 Tracking and managing your Connection requests
Module 8 Relationship Builder
Lesson 1 Building Rapport
Lesson 2 Relationship Builder: The tools
Lesson 3 Daily Activities: Sharing from your status update
Lesson 4 Daily Activities: News feed Likes, Comments and Share
Lesson 5 Daily Activities: Interacting in your Groups
Lesson 6 Daily Activities: Recognitions
Lesson 7 Daily Activities: Endorsing skills
Lesson 8 Monthly Activities: Recommendations Obtaining and Giving
Lesson 9 Communications tools: Building a tracker and maintaining the habit
Lesson 10 Your LinkedIn Strategy: Driving conversations
Lesson 11 Your LinkedIn Strategy: Targeting companies and individuals
Lesson 12 Congratulations on completing the LinkedIn Success Blueprint

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